How To Create A Powerful Vision & Brand Using A Message Map In 5 Steps

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The “message map” gave me a simple way to communicate that pitch to those collaborating with me. Humans are visual creatures, and being able to see something mapped out will speak to someone better than a long-winded explanation or page full of words. The key point of a message map is that it can visually or verbally get your point across within 15-30 seconds.

Educators Are As Effective As Their Ability To Learn

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  Can education exist without communication? Whether through spoken language or body language, we have evolved to learn by observing and tweaking, and that natural process seems almost entirely absent from the programming provided by fraternities and sororities, and education … Continued

What Gets Measured Gets Managed: Those Years I Managed Teen Lifeguards

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It was my third or fourth day as a lifeguard, my tan was hitting its stride, and I came to the final stop in my rotation around the pool before I could take a break out of the sun. I … Continued

3 Things to Track Instead of Service Hours

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  I’ve tracked some 500 hours across the spectrum of high school and college – and I don’t feel like much of a better person for doing it. I feel more like someone trying to have my sense of entitlement … Continued

Student Choice: A New Era of Fraternity Accreditation. Think “Cultural Credits”

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While a student at Stetson University I was expected to complete a certain number of “Cultural Credits” to graduate. These credits were awarded for attending any number of programs or events within a week, including speakers or visiting a local … Continued

Community Service Is Not A Self-Help Technique: Stop Tracking Hours

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  “This seems like a lot more stuff for members to do than last year,” stated the person attached to the raised hand. “We are not going to lower our standards,” said the leader of the group, after just having … Continued

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