How A Fraternity All About Pizza Can Change The World: The Message Map

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The “message map” gave me a simple way to communicate that pitch to those collaborating with me. Humans are visual creatures, and being able to see something mapped out will speak to someone better than a long-winded explanation or page full of words. The key point of a message map is that it can visually or verbally get your point across within 15-30 seconds.

Growth Is Fickle. Get Good At It.

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“Bigger is better” is an occasionally destructive mindset plaguing the American people. We imagine that the most popular politicians, rappers, or food chains produce the best content, but that is too far from the truth.  No one considers McDonald’s the … Continued